Released on = May 23, 2007, 8:13 am

Press Release Author = Dorothy Perkins

Industry = Apparel & Fashion

Press Release Summary = Dorothy Perkins has launched an exclusive range of t-shirts,
bags and wellingtons in aid of the Woodland Trust. £5 from the sale of the t-shirt,
vests and wellingtons will go direct to the Woodland Trust. Check out the Woodland
Trust t-shirts and bags on the website or instore at Dorothy Perkins and become part
of this excellent initiative.

Press Release Body = Dorothy Perkins has launched an exclusive range of t-shirts,
bags and wellingtons in aid of the Woodland Trust. £5 from the sale of the t-shirt,
vests and wellingtons will go direct to the Woodland Trust. Check out the Woodland
Trust t-shirts and bags on the website or instore at Dorothy Perkins and become part
of this excellent initiative.

Do your bit for the environment this summer while staying on trend for the
season. Dorothy Perkins has created an exclusive range of nature-inspired clothing
and will be donating proceeds to the Woodland Trust - the UK's leading
Woodland conservation charity.

The exclusive range has been designed specifically for the Woodland Trust
and comprises a t-shirt, two vests, a shopper bag in two vibrant colours and
two styles of printed Wellington boots, with prices starting at just £10. £5 from
the sale of the t-shirt, vests and Wellington boots and £1.50 from the bags will
go direct to the charity. In addition, Dorothy Perkins has designed a stunning
green glitter leaf pin badge, which will be available for a suggested donation
of £1. Every £5 plants a tree, so the Woodland Trust range is an easy and
fashionable way of helping to protect the environment.

Featuring several print designs - including tree and bird motifs and the key
slogan, 'Plant more Trees' - using a vivid colour palette of shades of green,
each piece has been uniquely designed by the Dorothy Perkins design team.
The t-shirts and vests are made of 100% organic cotton, having been grown without
the use of pesticides or genetically modified seed and ripened by the sun in a
natural environment.

Sue Holden, Chief Executive of the Woodland Trust, said "We are delighted
that Dorothy Perkins has created such a unique collection, specifically to help
support new woodland creation here in the UK. It's a simple and valuable way
for customers to make a difference to the environment, so please buy a tee
and the Woodland Trust can plant lots more trees!" Trees are crucial to life on our
planet - they generate oxygen, store carbon, stabilise the soil, are home to
wildlife and are a stunning part of our landscape. The UK is one of the least wooded
countries in Europe, with only 12% cover. The European average is 46%. Over 50% of
ancient woodland that remained in the 1930s has been lost or damaged.

The Woodland Trust cares for 50,000 acres of woodland in the UK and plants
more than 500,000 new native trees each year. It campaigns to raise the profile
of the threat posed to woodland and wildlife by climate change. The charity also
calls for no further loss of ancient woodland and challenges adverse planning
decisions. The Woodland Trust range is now available in all UK stores and online at
www.dorothyperkins.com.

Please call 0845 121 4515 to locate your nearest store.

For further information about The Woodland Trust and its work please go to:
www.woodland-trust.org.uk


Web Site = http://www.dorothyperkins.co.uk

Contact Details = For further information about the range, please contact:
Donna Francis
020 7291 2351
donna.francis@arcadiagroup.co.uk
Erica Graffin
020 7291 2111
erica.graffin@arcadiagroup.co.uk